September Education & Sailing Races

Beverly Yacht Club
Marion, MA

Host Manager: Robert Shorter, CCM

Schedule
2:00pm Registration
2:30pm Business Meeting
3:00pm Education: "Turning the Page" An update on clubs navigating "return to normal"
4:00pm Board Boats
5:00pm Race Begins
6:30pm Dinner

$50 per person
No charge for education only.

Members who attend the education and business meeting will receive 1 Chapter Ed credit and 1 AA credit.

"Turning the Page"

An update on clubs navigating "return to normal"
While the COVID-19 situation is still very fluid and active, both private clubs and society have progressed back to a somewhat look of "normalcy". In this session, Chris Coulter of McMahon Group and Chris Barron of Club Benchmarking will discuss how clubs have evolved and enhanced their member experience despite the pandemic. Chris and Chris will discuss trends on facilities, funding these capital improvements and an update on the COVID impact related to club finances. The session will last approximately 45 minutes with an additional 15 minutes for Q&A.

Speakers

Chris Barron, CCM
Executive Director, Northeast US & Eastern Canada
Club Benchmarking

Chris studied Sports Management at the University of Massachusetts, Amherst and began his club career at Vermont National Country Club where he served as General Manager for seven years. He earned his Certified Club Manager designation (CCM) from the Club Managers Association of America in 2014 and in 2016, he became the first General Manager to serve Thorny Lea Golf Club in Brockton, MA. He joined the Club Benchmarking team in January of 2020 as a CB Partner for clubs in the Northeastern United States and Eastern Canada. Chris is the Immediate Past President of the New England Club Managers Association and has spoken at several CMAA and HFTP chapter events. Originally from Colchester, VT, Chris and his wife Jenny and two daughters reside in Plymouth, Massachusetts.

Christian Coulter, CCM, ECM
VP of Club Consulting
McMahon Group

Chris joined The McMahon Group after 35 years in private club management, spanning 2 continents and 2 islands. Chris provides consulting services for strategic planning, membership surveys, facility improvement programs, and general consulting expertise on club needs. In addition, Chris also provides specialty consulting in operations, buyouts, capital fundraising, facility conditions and membership.

Prior to joining The McMahon Group, Chris served as the CEO of The Westmoor Club, Nantucket – a Platinum club. Prior, Chris served 20 seasons as the General Manager of Bald Peak Colony Club, a seasonal private club on the shores of Lake Winnipesaukee in the lakes region of New Hampshire. Prior to that, he held senior management positions with St. Francis Yacht Club in San Francisco – the largest yacht club in the world, Boodles of London – one of the oldest and most established city clubs, and the Harvard Club of Boston – a Platinum alumni club.

Chris earned his Bachelor of Science degree from the Cornell School of Hotel Administration, earned his CCM designation in 1999, was awarded the ECM designation in 2001. He is an active contributor and prominent leader in the industry having served on the CMAA New England Chapter Board and multiple CMAA National Committees.

Chris is married to his college sweetheart and best friend, Jennifer, and together they have 3 daughters, Sarah, Hannah and Abby. When not working, Chris enjoys the outdoors in New Hampshire and producing boutique maple syrup, as well as rooting on his beloved Red Sox and Patriots.